Blend your way to a natural finish
Watch how easily it smooths and blends into skin for effortless, even-looking coverage.
PHYTO-PIGMENTS™ · FLAWLESS SERUM FOUNDATION
Foundation that starts with a serum.
Buildable, medium-to-full coverage that wears long and never sits heavy, because it is built on a base of nutrient-dense organic botanical juices instead of filler water.
$45
30 mL / 1 fl oz
★★★★★
4.5
900+ reviews
SERUM-LIGHT, BUILDABLE COVERAGE
SILICONE-FREE
PLANT-BASED & VEGAN PIGMENTS
DERMATOLOGIST TESTED
BEFORE & AFTER
Uneven tone and blemishes, flawlessly covered.
Drag to see the difference. One layer of the PHYTO-PIGMENTS Flawless Serum Foundation in a single application, no editing, no filter.
Cosmetic coverage demonstration. Makeup applied. Not a clinical result. Individual results may vary.
01
Covers
Buildable, medium-to-full coverage over redness, blemishes and uneven tone. Sheer where you want it, full where you need it.
02
Brightens
Vitamin C works in the serum base to visibly brighten and even the look of skin tone as you wear it.
03
Smooths
Softens the look of fine lines and pores and settles into a natural, skin-like finish. No cake, no flat matte.
Why it's different
Most foundations start with water. Ours starts with juice.
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A serum base, not filler water
Conventional makeup uses water as an inactive filler. The PHYTO-PIGMENTS Flawless Serum Foundation is built on SuperJuice Complex™, a fully active base of certified organic botanical juices. It is nutrient-dense from the first drop, so your makeup cares for your skin while you wear it.
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Serum-light texture
It melts into skin and feels weightless. Nothing sits on the surface, nothing settles into lines.
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Silicone-free
Plant-derived coconut alkanes stand in for silicones, for the same smooth glide with a breathable feel.
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The no-compromise standard
Over 2,000 ingredients are excluded by design and replaced with inputs that perform better. Formulated with organic ingredients under California’s Organic Products Act.
What the pigments are made of
Color from minerals and plants.
Phyto-Pigments are the reason this foundation covers the way it does. Mineral pigments do the work of coverage. Finely milled plant powders soften how that coverage reads on skin. Every shade is vegan.
Mineral pigments
Titanium dioxide and iron oxides. These are the pigments that deliver buildable, medium-to-full coverage and hold the shade true through a long day.
INCI: titanium dioxide (CI 77891), iron oxide (CI 77491, CI 77492, CI 77499)
Rose flower powder
Crushed rose petals, milled fine. The plant side of Phyto-Pigments, blended in with the minerals to keep the finish soft rather than flat.
INCI: rosa gallica (rose) flower powder
Argan shell powderand silica
A soft-focus blur that diffuses light so pores and fine lines read smoother, without a chalky cast.
INCI: argania spinosa (argan) shell powder, silica
WATCH NOW
See it shaken, applied and worn.
Two things people always ask: why you shake it, and how much coverage you actually get.
Build the coverage you want
Apply, blend, and layer to customize your perfect level of coverage without the heavy feel.
See the coverage up close
From a few drops to a beautifully even finish, see the difference for yourself.
SHADE MATCHING
Meet your match.
Finding your shade should not be guesswork. Answer two questions and we will match you, or use the camera try-on to see it on your own skin first.
SHADE FINDER
Two questions, one match
1 · HOW DEEP IS YOUR SKIN TONE?
2 · WHAT IS YOUR UNDERTONE?
Not sure? Look at the veins on your wrist in daylight. Green reads warm, blue reads cool, a mix reads neutral.
YOUR MATCH
Answer both questions
PHYTO-PIGMENTSFlawless Serum Foundation in [shade], [undertone] undertone. $45 · 30mL. Not quite right? Exchanges are complimentary within 30 days.
THE RANGE
13 shades, fair to deep.
Swatched on light, medium and deep skin so you can see how each shade actually reads.
01 Buff
YELLOW
02 Cream
YELLOW
03 Naked Beige
NEUTRAL
04 Rosy Beige
PINK
05 Desert Beige
WARM
06 Sand
WARM
07 Rosy Sand
PINK
08 Natural Tan
WARM
09 Medium Tan
NEUTRAL
10 Golden Tan
WARM
Out of stock
11 Medium Tawny
WARM
Out of stock
12 Tawny
PINK
Out of stock
13 Deep
WARM
Shades may appear different on screen. For best results, try our virtual shade finder or visit a store.
HOW TO USE
Shake, then perfect.
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1ShakeAlways shake before every use. The serum and the pigments settle naturally, and a good shake brings them back into one smooth, even finish.
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2ApplyDot onto forehead, nose, cheeks and chin, then blend outward with the Sculpting Foundation Brush or your fingertips. Layer for more coverage.
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3SetPress with the PHYTO-PIGMENTS Flawless Finishing Powder to blur and lock in a luminous finish.
Tip:
prime with the PHYTO-PIGMENTS Illuminating Primer first for smoother application and longer wear.
COMPLETE THE LOOK
Prime, perfect, set.
PHYTO-PIGMENTS™
Illuminating Primer
Preps and smooths so foundation wears better and lasts longer. Silicone-free. Contains:
• SuperJuice Complex™
• Hyaluronic Acid
• Vitamin C
SHOP
PHYTO-PIGMENTS™
Flawless Finishing Powder
Sets and blurs without settling into fine lines. Contains:
• Organic Tapioca Starch
• Organic Grape Seed Oil
• Vitamin C
SHOP
TOOLS
Sculpting Foundation Brush
A wedge shape designed to fit every corner of your face, for an even application every time.
SHOP
PRODUCT DETAILS
Everything else you might ask.
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*certified organic · † plant derived
Aloe barbadensis juice*, carthamus tinctorius (safflower) seed oil*, lycerin*, coconut alkanes†, potassium cetyl hosphate, sorbitan sesquioleate†, water, gluconolactone, cetearyl olivate†, silica, sorbitan olivate†, coco-caprylate/caprate†, sodium benzoate, decyl glucoside†, hydroxyethylcellulose, sodium bicarbonate, citrus limonum (lemon) leaf cell extract†, helianthus annuus (sunflower) seed oil†, vitis vinifera (grape) seed oil*, tetrahexyldecyl ascorbate (Vitamin C), tocopherol (Vitamin E)†, argania spinosa (argan) shell powder†, rosa gallica (rose) flower powder†, lauryl glucoside†, calcium gluconate. May Contain (±): titanium dioxide (CI 77891), iron oxide (CI 77491, CI 77492, CI 77499)
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Buildable, medium-to-full and long-lasting. One layer reads like skin and evens out
redness and blemishes. A second pass on the areas that need it takes you to
full coverage without looking heavy. -
Because the base is a serum, not water. The pigments settle into the botanical juices naturally, so a
shake before every use brings them back together for one smooth, even finish.
If you skip it, the first pumps can read patchy or off-shade. -
Mineral pigments (titanium dioxide and iron oxides) blended with finely milled plant powders:
rose flower powder and argan shell powder, plus silica for a soft-focus finish.
They are suspended in the serum base rather than in water. Every shade is
vegan, with no carmine and no talc. -
It is dermatologist tested and silicone-free, and the base is built on organic botanical juices
with over 2,000 ingredients excluded by design. If your skin is reactive, patch
test on your jaw first, as you would with any new makeup. -
No. Layer sun protection underneath. If you want coverage and SPF in one step, the STEM
CELLULAR CC Cream Zinc SPF 30 gives light-to-medium coverage with SPF 30, and
the SPF 30 Tinted Mineral Moisturizer BB Cream gives sheer coverage with SPF 30. -
Medium-to-full, buildable coverage with no SPF and a natural finish: the PHYTO-PIGMENTS
Flawless Serum Foundation. Light-to-medium, color-correcting with SPF 30 and a
dewy finish: the STEM CELLULAR CC Cream Zinc SPF 30. Sheer, protective with SPF
30 and a subtle glow: the SPF 30 Tinted Mineral Moisturizer BB Cream. -
30 mL / 1 fl oz. With daily wear most people finish a bottle in about three months, and a little goes
further than you expect because the coverage builds.