FARM TO BEAUTY is a key part of our organic environmental and sustainable commitment to the planet, to animals and to humans. Juice Beauty has been purchasing from amazing organic farmers since inception. From our apple farmer in Washington state to our jojoba farmer in Arizona to our fruit farmers in California’s central valley, we have been committed to organic farming since inception in 2005. In 2018, the Juice Beauty Sonoma County farm was purchased and we immediately stepped up from the property’s highest level of sustainable farming to following certified organic farming guidelines. While there is no certification for conventional chemical or “natural” or “clean” ingredients, organic ingredients are regulated by the USDA. We are currently undergoing a rigorous government organic certification process. Juice Beauty’s scientists will be sourcing organic grape and olive ingredients from our farm as well as continuing to purchase hundreds of ingredients from our existing certified organic farmers in the Western Region of the U.S. Duke University students estimated that Juice Beauty has avoided using 3 tons of pesticides by utilizing organic ingredients instead of conventional.
Certified organic ingredients are produced according to federal standards set by the USDA National Organic Program and regulated by the government. Organic standards address many factors: soil quality, animal raising, pest and weed control, and pesticide use.
When Juice Beauty purchased the farm in 2018, it was already being farmed sustainably and certified at the highest level by the California Sustainable Winegrowing Alliance. It takes a lot more work to farm organically as there are over 10,000 vines and 300 olive trees on the property and each vine is touched up to 8 times annually with our organic farming techniques.
Fortunately, Glyphosate (RoundUp) was never used on the property but one of the first changes we made was to eliminate all herbicides and thus all weed pulling is done mechanically (by a tractor or weed wacker). We are planting cover crops,, such as clover, in between the vines to provide natural vitamins and minerals back into the earth.
All crop protectors and nutrients are now certified organic products. For instance, instead of spraying with synthetic vitamins and minerals, we now mist with Kelp to feed the grapevines.
Another requirement of becoming certified organic is to keep rigorous records and allowing routine inspections. Since our skin can absorb what is placed on it, we take every precaution necessary to reduce the risk that toxins from pesticides might contaminate our bodies, our children’s bodies, animals and ocean habitats. The majority of our ingredients are from West Coast USDA Certified Organic farms so we can monitor the quality and limit fuel waste. Organic farming not only protects our earth, soil and waterways but organically produced ingredients have been shown to have higher antioxidant levels for superior skincare efficacy which can provide amazing benefits for our skin....so Every Organic Drop Feeds the Skin. According to the study Higher antioxidant and lower cadmium concentrations and lower incidence of pesticide residues in organically grown crops: a systematic literature review and meta-analyses; British Journal of Nutrition (2014), organic plant-based foods may pack 20% to 40% more antioxidants and around 48% less cadmium — a cancer-causing metal — than conventionally farmed foods.
Manufactured in the USA. All Juice Beauty products are manufactured in the U.S. with the highest degree of quality control.