L. Avenue’s Organic Beauty Regimen


“When I’ve only got a few minutes to get ready every day, these are the 3 make-up products I can’t live without; foundation + mascara + lip color.”

I was gearing up for the annual Reward Style (my biggest ad affiliate in case you aren’t familiar) conference in Dallas. It’s March aka the time for pale, pasty winter skin. But it’s warm in Dallas and it’s dress attire for the afternoon and evening event festivities. I’m also newly pregnant so spray tan is out. I ran to Neiman’s to pick up a self tanner, the perfect last minute quick fix. When I started applying this lotion based tanner, I almost choked over the pungent smell of it. Not to mention it’s coming out of the bottle in the most unnatural looking dark brown color. At this point there’s no turning back so I finish applying. What on earth is in this stuff, I ask myself aloud. No ingredient breakdown on the bottle. After finding the ingredient list, I see that it’s a mile long. And it appears to be written in a foreign language. And the ingredients that I do recognize, don’t seem like the would belong in something I’m rubbing into my skin; xanthan gum, castor oil, benzyl alcohol, caramel perfum. At that point, I had this epiphany. Why am I not more focused on what my skin is absorbing, especially during pregnancy?!

I check out my conference meeting line-up and lo and behold one of my meetings is with a skincare and make-up line, Juice Beauty. When we sat down the Juice Beauty team asked me about my regimen and I told them the story about the self tanner wake-up call. It turns out that meeting held the solution for my skin conundrum. A California based company that’s been making beauty products with organic ingredients for more than a decade. Juice Beauty’s chemists start with an organic botanical juice base (aloe, jojoba, grape seed, shea, infused with citrus juices) and add powerful age defying or blemish clearing ingredients to deliver highly effective, clinically validated results.

I’ve been using the products exclusively since March and am beyond pleased with the results. Especially, given the tendency for my skin to break out during pregnancy. Break outs have been minimal and my skin feels softer, tighter and more radiant than it ever has. The products smell like fruit, but not in an overpowering way. And more than anything, I’m no longer stressing that my skin is absorbing harsh chemicals

When I’ve only got a few minutes to get ready every day, these are the 3 make-up products I can’t live without; foundation + mascara + lip color.


The flawless serum foundation is one of my favorite make-up products. It has a built in serum which saves me a step in the morning and the coverage smooths out my skin covering otherwise noticeable blemishes and sunspots. I’m pretty low-key on make-up during the summer and have typically been prone to lip gloss over a stick. However, the satin lip cream has been life changing. It kept my lips hydrated during our time in the dry Colorado air and my lips are softer than they’ve ever been. I’ve also switched over to Juice Beauty’s ultra-natural mascara because it provides both length and volume without clumping or smudging during hot summer days.


And if hearing from me isn’t validation enough, Gwyneth Paltrow recently joined forces with the Juice Beauty in a long term venture. She not only put her stamp of approval on the results from this organic, yet powerful skincare and make-up, but took things a step further and is playing an integral role in developing and expanding Juice Beauty’s product line . Read more about her role as Juice Beauty’s creative director of makeup here.


And the greatest news is that Juice Beauty products won’t break the bank {prices range from $10-$75}.

{Content originally posted at L. Avenue Blog : photos by Mari Rice}

The post L. Avenue’s Organic Beauty Regimen appeared first on Juice Beauty Blog.

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