Healdsburg, fast becoming known as the farm to table hotspot in the wine region of California, was our top choice for Juice Beauty farmland for so many reasons: Sonoma County is connected to Marin County, where our sustainable headquarters is located, Juice Beauty’s distribution center is located in Sonoma County, the chic town of Healdsburg fits Juice Beauty’s brand, the area is a wellness mecca and more.
Juice Beauty’s farm is located in the established wine-growing region of Dry Creek Valley in Healdsburg. This area creates grapes and wine of superior quality thanks to the unique blend of soil, geography and climate.
Dry Creek Valley is a dense concentration of vineyards, benefiting from a rocky soil that drains exceptionally well and a climate characterized by long, warm days, which ripens the fruit, while coastal cooling in the evening enables the grapes to mature slowly and retain their acidity and balance.
This area of Sonoma County is also a prime growing region for olives and apples. Nearby Sebastapol is widely known for being a prime apple growing region in Sonoma County. Of course, Juice Beauty uses organic grapeseed, grape juice, grape stem cells, apple juice and malic acid, so these crops are near and dear to our heart---or should we say skin?
Juice Beauty’s new farm is already certified sustainable by the California Sustainable Winegrowing Alliance, and we will be taking the next step of converting the land to achieve California Certified Organic Farmers certification. We will take you on this journey and we'll learn together, every step of the way, why organic farming is critical to the health of humans, the planet and animals.