What does ‘Beyond Clean’ Mean?

To us "Clean" means good for your skin and good for the earth. With our antioxidant-rich skincare & plant-based makeup made with organic ingredients and packaged sustainably, Juice Beauty is the "OG" Original Green of the Clean Beauty Movement.

Founded in 2005, Juice Beauty was one of the first alternatives to conventional beauty companies.  Our commitment to using plant-based and organic ingredients, that are sustainably sourced, makes us one of the most deeply committed companies to delivering beautiful results, enriching one’s wellbeing and sustaining the earth.

With over 15 years of experience, Juice Beauty continues to be a leader in the clean beauty space.  As consumers today are growing more environmentally conscious and searching for ‘cleaner’, ‘vegan’ beauty products, the trend that Juice Beauty helped pioneer is taking hold.  Sephora, Ulta and Credo have all launched ‘clean beauty’ initiatives, and as a leader in the space Juice Beauty is at the forefront.

From Juice Beauty’s high tech plant based formulas, to our sustainable packaging, to our solar powered, sustainable headquarters and Organic Farm in Northern California, we are a ‘clean beauty’ example for consumers to follow.

Why Juice Beauty is the "OG" Original Green of the Clean Beauty Movement

Before ‘clean’ or ‘green beauty’ was even a term, Juice Beauty has been developing high-performance, clinically validated, award-winning luxurious plant-based beauty products made from organic ingredients that exceed the results of conventional beauty products.

At the base of all Juice Beauty products, instead of petroleum byproducts, water fillers or other endocrine-disrupting ingredients, our chemists start with a proprietary blend of antioxidant-rich certified organic botanical juices.  

The goal: every organic drop feeds your skin!

Our “Eco-Values” are the Foundation of What Makes Juice Beauty “Beyond Clean’

1. FARM TO BEAUTY WITH AUTHENTICALLY ORGANIC FORMULAS. SUSTAINABILITY AT IT’S HIGHEST FORM.
2. SUSTAINABLE PACKAGING AND COMPANY PRACTICES.
3. VEGAN & NO ANIMAL TESTING EVER! 
4. BEYOND CLEAN. POWERFUL ACTION WITHOUT POTENTIALLY HARMFUL INGREDIENTS.
5. SOCIALLY RESPONSIBLE GIVING SINCE 2005.

Learn more about our Eco-Values

2020’s ‘Beyond Clean’ Beauty Highlights:

In 2020, Juice Beauty continued to radically transform the chemistry of beauty, pushing the envelope through new product innovative, innovative ingredient sourcing and utilizing the newest in eco-friendly packaging. 

1. With the aim of sourcing the ‘best quality organic ingredients’ for skincare, Juice Beauty is making progress on growing the world’s first ‘Super Grape’, utilizing the most innovative organic growing techniques at the Juice Beauty Farm, located in Sonoma County, This project, being conducted with the coordination of a University of California Davis researcher. LEARN MORE

2. The NEW STEM CELLULAR Retinol Overnight Serum is the first retinol serum to use biotechnology to encapsulate Retinol with a clean and vegan exclusive ingredient, the Evening Primrose Cell, ensuring retinol stability and to avoid toxic chemicals. LEARN MORE

Juice Beauty’s Retinol Overnight Serum also launched in 100% Ocean and Land Waste Recycled Plastic packaging.  Juice Beauty’s packaging innovation is helping clean up the beauty space, by quite literally cleaning up the oceans. LEARN MORE

3. The PREBIOTIX Instant Flash Facial, uses the latest in Microbiome science and fermentation technology to protect the natural balance of skin’s microbiome, leaving an instant glowing complexion. It’s one of the fastest working, effective facials on the market!

Why is this product revolutionary? The microflora environment naturally found on the skin’s epidermis can become out of balance from harsh cleansers, pollution, heat, air conditioning, and daily stress.  While many conventional skincare products on the market aim to target ‘skincare problems’ such as acne or aging, this innovative product aims to protect the millions of beneficial microflora living on the skin, leaving little chance for unfriendly organisms that cause skin disorders – from stubborn blemishes, eczema, and premature wrinkling—to thrive. LEARN MORE

4. The BLEMISH CLEARING Bamboo Pore Refining Mask helps detox and hydrate skin and helps protect against “maskne” during this Covid19 phase of our history.

This mask is revolutionary because it gently exfoliates and clears clogged pores, evens skin tone & texture and reduces the appearance of imperfections & helps prevent future breakouts by using powerful plant-based ingredients, such as Aspen Bark, Bamboo charcoal and Kaolin Clay.  Other conventional chemical products on the market today use drying, stripping ingredients with benzoyl peroxide and harsh alcohols and endocrine disrupting synthetic fragrance and dyes. 

Besides being packed with powerful vegan ingredients, this mask is the first on the market to use charcoal from a sustainable source—bamboo.  Bamboo is one of the fastest growing wood plants in the world and can be harvested every 1-5 years, much faster than most other forests harvested on the planet.  LEARN MORE

Take the Clean Beauty Challenge

Discover what might be inside conventional and some natural beauty products, and learn why you should commit to your clean beauty journey today!

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